Use cases

By use case · Customer experience

Satisfaction survey

A purchase or service experience becomes actionable feedback.

See the process
WitAsk form preview for satisfaction survey

Starting point

An inquiry that needs context.

After a purchase, inquiry, or service, the team needs to understand the customer's experience. A short survey measures satisfaction, shows what worked, and identifies issues that need follow-up.

WitAsk organizes the first exchange so the team can move forward with the information it needs, without asking for the same details across separate messages.

What to ask

Three groups of details to move forward.

01Overall satisfaction

How satisfied the customer is.

02Ease of experience

How easy the purchase, support, or service was.

03Recommendation

Whether they would recommend it and any open feedback.

The workflow

From the first message to a request ready for review.

  1. Invitation

    Send the survey after the interaction or on a regular schedule.

  2. Guided questions

    WitAsk asks about satisfaction, ease, and recommendation.

  3. Analysis

    The team receives organized answers and identifies cases requiring follow-up.

Resulting ticket

What the received information could look like.

Illustrative exampleSurvey · Service satisfaction
Satisfaction
Satisfied
Ease of working with us
Easy
Would you recommend us?
Yes
Department
Operations
Comment
Good communication, although responses can be slow

The fields and destination of the answer depend on the provider's configuration.

Adaptation

One use case can take different paths.

At-risk customer

Send a survey when activity drops.

Large account

Invite several contacts from the same company.

After an incident

Send it once a specific issue has been resolved.

For businesses that want to hear from customers after an interaction and act on what they learn.

Bring it into your workflow

Let’s define the questions your team needs.

A demo lets us review the workflow and decide what information should reach Zendesk.

Try it on WhatsApp